A&O HOTELS and HOSTELS
Client at Text&Aktion from 2017 till 2018
Scope of work: Full Service PR in Germany, Austria and Switzerland with focus on trade and business press
The vision of a student who wanted to get to know the metropolises of Europe and staying in accommodations with good value for money has been the cornerstone for the innovative and iconic concept of A&O HOTELS and HOSTELS. Since its foundation in 2000 the company climbed at the top of the hostel industry and has a portfolio of 33 properties in 21 different European cities in Germany, Austria, Denmark, the Czech Republic, Italy and the Netherlands.
Characteristic for A&O is the incomparable combination of reasonably priced rates and centrally located hotels. Not only the young audience is aware of those benefits, as well single travelers, families and groups are now discovering the numerous advantages A&O HOTELS and HOSTELS has to offer with single, double, family and multi-bed rooms. At A&O everybody can be as he is. The credo of the company is easy: Every guest receives precisely what he booked – nothing more or less.
Europe’s biggest privately managed hostel chain A&O is based in the heart of Berlin. To create more travel destinations for their quests, A&O HOTELS and HOSTELS is expanding with two properties every year. Realizing this ambitious goal the hostel chain opened in May 2017 a new A&O in Copenhagen (Denmark), in July a new A&O in Venice (Italy) and is preparing for the upcoming opening in Bremen (Germany).