Half Moon Jamaica
Client at Text&Aktion from 2018 till 2019
Scope of work: Full Service PR in Germany, Austria and Switzerland
Half Moon Jamaica is a real hotel icon in the Caribbean. In 1954 the resort was opened at the crescent bay in the north of Jamaica and with guests like Queen Elizabeth II or the Kennedys the success story began. Set on 1.6 square kilometers of manicured grounds with three kilometers of beachfront the guests can enjoy highest comfort and the luxury of tranquility, which includes the spacious and elegantly designed rooms, suites and villas with beautiful views into the well-known Caribbean blue, an 18-hole golf course and the biggest spa in the Caribbean, the Fern Tree Spa. At the beach Half Moon offers a very extensive water sports program: Whether sailing, snorkeling, surfing or parasailing – every guest gets what he is looking for. Gourmets are meeting at one of nine restaurants, including the award-winning fine dining restaurant Sugar Mill, which is known for its unique twist on Jamaican cuisine. BBQ and the national dish of Jamaica “Jerk” are served at the food cart Moonchies located directly at the beach.
Next year Half Moon celebrates its 65th anniversary. For this occasion the hotel presents itself after an extensive renovation and extension in a new light – now it is ready for the next 65 years to come.